WooCommerce Product Feed Setup for Google
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WooCommerce needs a plugin or the Google for WooCommerce extension to send products to Merchant Center. Picking and configuring it well is part of Google Ads for ecommerce platforms.
Choose your method
- Google for WooCommerce extension
- A feed plugin with attribute mapping
- A scheduled XML feed
Map the important attributes
- GTIN, brand and MPN
- Google product category
- Color, size and material for variants
On Shopify instead? Read connecting Shopify to Merchant Center.
Want this checked in your account? Request a free Google Ads audit.