Latest posts
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Why Google Ads Shows Sales You Never Made: A Conversion Tracking Check

Google Ads conversion tracking check: find double counting, fake calls and wrong values in 10 minutes with these 5 simple steps. Start today.
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Before Running Google Ads, Check Your Website With These 10 Points

Before running Google Ads, check these 10 things on your website to stop wasted clicks and win more customers. Use this free checklist today.
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How to Set Up GA4 and Google Ads Conversion Tracking the Right Way

Accurate tracking is the foundation of every profitable campaign. A practical checklist for GA4, Google Tag Manager and enhanced conversions.
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Product Title Optimization for Google Shopping
Titles are your keywords in Shopping. A simple formula to write titles that match how people search.
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Consent Mode v2 for Online Stores
What Consent Mode v2 is, who needs it and how it affects your Google Ads data.
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Supplemental Feeds Explained
Change titles, labels and attributes without touching your store. How supplemental feeds work.
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Why Google Ads and GA4 Numbers Differ
Different attribution, timing and counting rules. What is normal and what signals a tracking problem.
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How to Connect Shopify to Google Merchant Center
A step-by-step guide to the Google & YouTube app, plus the checks most stores miss.
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WooCommerce Product Feed Setup for Google
How to get WooCommerce products into Merchant Center with the right attributes.
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Fixing “Misrepresentation” Suspensions in Merchant Center
The most common and most confusing Merchant Center suspension. What Google looks for and how to fix it.